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Claire Moseley

Claire Moseley
Claire is part of the marketing team here at ViewPoint

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How to design an engaging survey

Some surveys are brilliant, but not all surveys are effective. Some get overwhelming replies whilst others struggle to get one. Why? In our experience, the overall design of the survey plays a significant role.

 

Good survey design focuses on making it appealing to your audience to engage and this means thinking about more than just the questions you ask. And with so many different methods for running surveys, there are a few important things to think about and a few pitfalls to avoid.

 

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Feedback technology in the NHS

Patient feedback technology is proving to be a great friend of the NHS, as hospitals across the UK improve their patient experience.

ViewPoint have partnered with NHS trusts to co-design, innovate and enhance the patient experience through a range of feedback technology solutions.

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Who are you listening to?

Do you struggle to get service feedback from your customers?

We know  this can be frustrating. Afterall, you know your customers have an opinion. You know you are ready to listen. How can you make sure they give you the feedback you need?

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Writing feedback objectives for your goals

 Giving yourself a moment's time to think through the objectives of your customer feedback strategy will reap rewards with the end result. The questions you ask, when you ask them and how should be determined by exactly what you want to find out. Feedback at its best delivers a true snapshot of opinion which provides new insight to those analysing it. Non-descript or random results are almost always down to a badly planned and executed feedback programme.

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